We had the know how to make deluxe shoes, we have been making them for years.
We had the best leather supplier, the best lasts and the best outsoles suppliers.
We wanted the best membrane, because we wanted it not only to be waterproof but also to be isothermal, to keep foot temperature stable winter and summer.
We checked the best known membranes, some of them were of an acceptable waterproof standard but not enough breathable, finally, we found it . But we were not happy, yet.
We wanted the shoes and boots to be waterproof even with extreme weather. So we study the best mountain boots behavior , the best of them were sealed on the sides by an accordion system.
Mountain boots technology applied on dress-up shoes!?
As far we knew nobody has done it before. We did it.
But mountain boots were very tight on the front , so toes suffer. Something to amend.
What is the second activity people do with shoes? First of course is walking, but second is driving. We studied both and find the equilibrium inside the shoe.
When we studied the mountain boots we discovered that some of well-known brands allowed the water in because there was not a waterproof insole. So we not only a waterproof insole but also waterproof stitching thread and waterproof laces.
We learned a lot when we study the waterproof high mountain boots in hard conditions and we applied to our dress up shoes. Probably the only brand in the world which has done it.
In 1926 Rolex was the first watch maker in the world to make a waterproof watch. Some other makers said :” Luxurywatches are made for diary use not to swim with them”. In 1927 a British swimmer crossed the Channel with a Rolex on her wrist.
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